When you think of AI and GPT-3, “creativity” is probably not the first word that comes to mind.

But that’s not to say that the output of these tools isn’t impressive. 

In fact, the quality of AI-driven content can be quite startling. 

Sometimes (actually, very often) it’s indistinguishable from human-generated content. 

Whether or not that process is “creative” as humans have understood it for thousands of years is another question.

So, I used “A.I.” and GPT-3 to write an entire piece of content.

In part one of this AI in writing series, I gave a brief example of a tool that uses AI to gather and write original content. 

The example turned out well, but it can always be more interesting, deeper. 

To make it happen, I ran a larger experiment with a bigger payoff. 

An entire article written by the robots in two versions…

Will “Natural Language Generation” eventually write your content and copy?

Yes.

In part one of this “takeover-by-the-robots” series (artificial intelligence in writing industries), we talked mostly about AI copywriting.

The TLDR of it is that in its current state, it’s a useful tool, but AI won’t be replacing copywriters completely any time soon. 

But…

A.I. is already everywhere.

• People are using AI robots for religious services…
• Quantum computing promises to supercharge Siri and other Assistants
• Content, including copywriting is increasingly being written by machines

Imagine you open up a computer program, type in something you sell, who your target buyers are and some other details….

A few minutes (or even seconds) later — BAM!

Dynamite copy.